Hi again 🥳

Hi again 🥳

Currently, I’m focused on the Game Creator Ecosystem at Xbox, Microsoft, translating complex developer needs into intuitive tools that empower hundreds of studios worldwide.


For me, design is about more than just pixels; it’s about understanding the "why" behind every interaction. Over the last 6 years, I’ve scaled this philosophy across diverse industries, from the high-velocity world of startups to global enterprises of 240,000.

My design evolution 🦋

Caterpillar – Curiosity and learning

Caterpillar – Curiosity and learning

My academic journey began in the depths of biology.

I fascinated by the evolution of life and how interconnected systems shape our world. I loved understanding how complex relationships manifest in ways we can see.

But eventually, something didn’t feel right.

Cocoon – Reflection and transformation

Cocoon – Reflection and transformation

But as I got further into the field it became way too abstract. There was no more tether to the real world. I want to work on challenges that would actually make a difference in people's lives.


I stumbled into the world of user experience and digital design when I was helping a friend set up his design studio. I didn’t just want to understand how humans got here—I wanted to help shape where we’re going.

Butterfly – Spreading wings in Design

Butterfly – Spreading wings in Design

Emerging from the cocoon was my leap into UX design.

I finally found my wings.


Design and biology both focus on systems, patterns, and interactions. Both require precision and observation, where small details make a big impact.


I approach design challenges with a scientific mindset—analyzing, experimenting, and iterating to find solutions and taking a holistic approach to problem-solving, drawing from my background.